{"id":3867,"date":"2015-08-19T04:03:14","date_gmt":"2015-08-19T08:03:14","guid":{"rendered":"http:\/\/museumhack.wpengine.com\/?p=3867"},"modified":"2022-11-20T00:33:21","modified_gmt":"2022-11-20T05:33:21","slug":"storytelling-workshop-modern-museum-malmo","status":"publish","type":"do_not_index","link":"https:\/\/museumhack.com\/storytelling-workshop-modern-museum-malmo\/","title":{"rendered":"5 Minute Technique To Tell Better Stories &#8212; Storytelling Workshop at the Modern Museum Malm\u00f6"},"content":{"rendered":"<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-3871 size-large\" src=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/1-1-945x709.jpg\" srcset=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/1-1-475x356.jpg 475w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/1-1-945x709.jpg 945w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/1-1.jpg 3264w\" alt=\"Storytelling Workshop at the Modern Museum Malm\u00f6 all hands in\" width=\"945\" height=\"709\" data-sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/p>\n<p>At the moment, a few of our key team members are hosting a storytelling workshop at the Modern Museum Malm\u00f6, in Sweden. \u00a0The main focus was how museums can use storytelling about the gallery\u2019s collection to engage visitors.<\/p>\n<p><!--more--><\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-3872 size-large\" src=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/2-945x709.jpg\" srcset=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/2-475x356.jpg 475w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/2-945x709.jpg 945w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/2.jpg 3264w\" alt=\"Storytelling Workshop at the Modern Museum Malm\u00f6 storyteller sign\" width=\"945\" height=\"709\" data-sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/p>\n<p>In the workshop, we covered key topics, such as:<\/p>\n<ul>\n<li>Why Museum Hack tours have been successful with engaging audiences.<\/li>\n<li>What modern audiences love, and how to talk to them.<\/li>\n<li>Why storytelling in the museum is so important in making the collection relatable.<\/li>\n<li>How to \u201chack\u201d pieces of art: what to look for and how to talk about them.<\/li>\n<\/ul>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-3868 size-large\" src=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/3-1-945x735.jpg\" srcset=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/3-1-475x370.jpg 475w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/3-1-945x735.jpg 945w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/3-1.jpg 1023w\" alt=\"Storytelling Workshop at the Modern Museum Malm\u00f6 How to be an awesome storyteller\" width=\"945\" height=\"735\" data-sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/p>\n<p>Storytelling at the Modern Museum Malm\u00f6<\/p>\n<p>The history of art is interesting, but often times museum professionals slip into heavy jargon when talking about specific pieces, dates, styles, predecessors, and movements, before making the artwork relatable to the audience. Although the hard facts are important, \u201cfact overwhelm\u201d drains the enthusiasm from your audience and they disengage.<\/p>\n<p>Art can be talked about in a way that fascinates, teaches, and entertains. By wrapping your audience up in a fantastic, hilarious or relatable story about the work or the artist- they become invested in the art, and learn to appreciate it in a totally different way. The gold standard is when your stories go viral, i.e., they are so memorable and compelling that your visitors go home and tell their friends and family about what they learned at the museum.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-3870 size-large\" src=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/4-1-945x709.jpg\" srcset=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/4-1-475x356.jpg 475w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/4-1-945x709.jpg 945w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/4-1.jpg 3264w\" alt=\"Storytelling Workshop at the Modern Museum Malm\u00f6 tour\" width=\"945\" height=\"709\" data-sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/p>\n<p>In this workshop, we showed the group exactly how to weave stories that will captivate and engage the listeners. We worked through some simple tools to hone the skill of storytelling. Then, we worked directly with the group, giving them the opportunity to try out their storytelling skills by creating a story about an object in the collection.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-3869 size-large\" src=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/5-945x697.jpg\" srcset=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/5-475x350.jpg 475w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/5-945x697.jpg 945w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/5.jpg 1023w\" alt=\"Storytelling Workshop at the Modern Museum Malm\u00f6 Improve Your Story in 5 Minutes\" width=\"945\" height=\"697\" data-sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/p>\n<p>Why Storytelling is Important<\/p>\n<p>The Malm\u00f6 Art Museum is home to 40,000 works and is one of the world\u2019s major collections of Nordic modern and contemporary art. The collection is a one of a kind catalogue of scandinavian history. To be able to share this history is important &#8212; to the museum, to the region, and to the world! Storytelling is one tool that can be used to talk to the audience about the work\u2019s significance in an impactful and memorable way.<\/p>\n<p><img decoding=\"async\" loading=\"lazy\" class=\"aligncenter wp-image-3874 size-large\" src=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/6-945x709.jpg\" srcset=\"https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/6-475x356.jpg 475w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/6-945x709.jpg 945w, https:\/\/museumhack.com\/wp-content\/uploads\/2015\/08\/6.jpg 3264w\" alt=\"Storytelling Workshop at the Modern Museum Malm\u00f6 gallery\" width=\"945\" height=\"709\" data-sizes=\"(max-width: 945px) 100vw, 945px\" \/><\/p>\n<p>Do you want your team to learn storytelling from Museum Hack?<\/p>\n<p>Do you work for a gallery? Would you love to work with us on how to engage audiences through storytelling? <a href=\"mailto:info@museumhack.com\">Send us an email<\/a>\u00a0or <a href=\"https:\/\/museumhack.com\/museum-consulting\/\">read more<\/a><span style=\"font-weight: 400;\"> about our workshops, presentations, and museum consulting work.<\/span><\/p>\n","protected":false},"featured_media":19801,"template":"","acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v21.2 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>5 Minute Technique To Tell Better Stories -- Storytelling Workshop at the Modern Museum Malm\u00f6<\/title>\n<meta name=\"description\" content=\"Museum Hack hosts a storytelling workshop at the Modern Museum Malm\u00f6, in Sweden. 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